Brand for a premium residential development in Moscow’s Academic district, near Moscow State University.

Brand for a premium residential development in Moscow’s Academic district, near Moscow State University.

How one line set the whole communication strategy

How one line set the whole communication strategy

I'm Eugene Kazakov, a brand designer in Austin. For the past six years I've worked mostly on residential real estate. I don't make brand ideas up — I find them in the product, the place and the people, then design them myself.

I'm Eugene Kazakov, a brand designer in Austin. For the past six years I've worked mostly on residential real estate. I don't make brand ideas up — I find them in the product, the place and the people, then design them myself.

How a man who died in 1804 decide the positioning, the palette and the product. A brand for a heritage building on Moscow's Sojmonovsky Lane, facing the Cathedral of Christ the Savior, converted into luxury residences.

How a man who died in 1804 decide the positioning, the palette and the product. A brand for a heritage building on Moscow's Sojmonovsky Lane, facing the Cathedral of Christ the Savior, converted into luxury residences.

2019

A logo in which the founding sisters could see themselves reflected.

2019

A logo in which the founding sisters could see themselves reflected.